Last month was a pretty good month for my flagship site CG, this is how the various revenue sources broke down.
| Google Adsense | 8,982.03 |
| Chitika *1 | 1,405.54 |
| Commision Junction | 548.30 |
| Other Affiliated Sales | 350.00 |
| Kontera | 539.07 |
| Blog Ads | 406.75 |
| Feed Burner | 95.08 |
| Private Sales | 500.00 |
| BlogBurst *2 | ?.?? |
| Total | $12,826.77 |
*1 – With Chitika they audit the amount before paying you, my unaudited total was $1561.71 so I knocked off 10%
*2 – BlogBurst pay their top 100 publishers on a quarterly basis on a sliding ladder scale. In the last quarter of 2006 their #1 publisher received $1,500. There has been no announcement yet as to how much publishers will be paid this quarter but CG did finish #1 so I’m hoping to hear something soon.
I’m always one for trying different monetisation stratergies and like to utilise multiple revenue streams. I am concerned that Adsense currently equates to 70% of the sites income (especially after reading one of Scott’s posts), this is a percentage I intend to reduce, hopefully by increasing other sources rather than decreasing the Adsense income.
It’s always worth trying different revenue sources. With the current sources I’m sure with better placement I can increase the price of my BlogAds to more attractive level. Looking at the prices, inventory sold and placement on other similar themed sites I am under-charging big time. I’m also going to be developing the private sales aspect more as by missing out the middle man (the advertising agency) I’ll be able to avoid paying a cut to them.
There are plenty of other revenue streams that I’m currently not using, I’ll do another post in the future on those.
